Privacy Policy
At FreshFlora, protecting your personal information and maintaining your trust is our highest priority. This Privacy Policy details how we handle your data across our Web, Progressive Web App (PWA), and Mobile platforms.
Last Updated: July 31, 2026
1. Information We Collect
To provide fresh flower delivery, live nursery plants, and landscaping services in Daltonganj, FreshFlora collects necessary information when you register, log in, browse, or place an order:
- Account & Identity Data: Your full name, mobile phone number, email address, and profile preferences.
- Authentication & OTP Data: One-Time Passwords (OTP) delivered via SMS or Email for secure login and account verification. We do not store raw OTPs after validation.
- Delivery & Location Data: Physical delivery address (house number, street, landmark, city, pincode) and geographic delivery coordinates provided for order dispatch.
- Transaction & Payment Data: Order history, items purchased, invoice amounts, and Razorpay payment transaction reference numbers. Note: FreshFlora does not store raw credit card numbers, debit card PINs, or UPI PINs on our servers. All financial processing is securely handled by Razorpay (PCI-DSS Level 1 Compliant).
- Device & Technical Data: IP address, browser type, operating system, web push notification tokens, and app usage logs for performance optimization and security auditing.
2. How We Use Your Information
We strictly use collected information for legitimate business purposes:
- Authenticating your identity and preventing fraudulent account creation via OTP verification.
- Processing, packing, and delivering your orders through assigned local nursery sellers and delivery riders.
- Sending transactional updates, live rider tracking links, and digital purchase receipts via SMS, Email, or Web Push Notifications.
- Providing customer support regarding order cancellations, replacements, or refund requests.
- Improving platform performance, preventing cyber threats, and complying with applicable laws in India.
3. Third-Party Data Sharing & Infrastructure
We do not sell, rent, or trade your personal information to third-party marketing companies. Data is shared exclusively with verified service infrastructure partners required to fulfill your orders:
Database & Auth
Supabase Inc. — Provides encrypted cloud database storage and authentication token handling with Row-Level Security (RLS).
Payment Processing
Razorpay Software Pvt. Ltd. — Encrypted online payment gateway for UPI, Net Banking, and Card payments.
Fulfillment Partners
Assigned Delivery Riders & Local Nursery Merchants — Provided with delivery address, customer name, and contact phone number solely for physical order delivery.
SMS & Email Gateways
SMS & Email Gateway Providers — Used to deliver OTP verification codes and transactional order status notifications.
4. Data Security & Storage
All communication between your device and FreshFlora is encrypted using HTTPS / TLS 1.3 encryption. Our database utilizes Supabase Row-Level Security (RLS) policies, ensuring users can only access their authorized data. Access to administrative systems is restricted to authorized personnel.
5. Account & Personal Data Deletion Rights (Google Play Requirement)
In compliance with Google Play Store User Data Policies and the Digital Personal Data Protection (DPDP) Act 2023, you have the absolute right to request the complete deletion of your account and personal data at any time.
How to Request Account & Data Deletion:
- In-App Request: Log in, navigate to My Account → Profile, and click Request Account & Data Deletion.
- Web Form / Email Request: Send an email from your registered email address to privacy@freshflora.in with the subject line
"Account Deletion Request - [Your Registered Phone Number]".
Upon receiving your request, your profile, authentication records, saved addresses, and active push notification subscriptions will be permanently purged within 7 business days, except for transaction records required to be retained by tax and financial audit laws in India.
6. Grievance Redressal Officer
In accordance with the Indian Information Technology Act 2000 and rules made thereunder, the contact details of the Grievance Officer for privacy and data security concerns are provided below:
FreshFlora Grievance Cell
Email: privacy@freshflora.in / support@freshflora.in
Helpline: +91 9304612345
Address: Main Road, Daltonganj, Palamu, Jharkhand — 822101